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Guest Blog: Customers want a contextual and connected experience, but are retailers able to deliver it?

The following is a guest blog post by Sahir Anand, VP Research and Strategy for Retail and Consumer Industries at EnsembleIQ. Today’s digitally connected shoppers are used to a highly [...]

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Guest Blog: Mining Data Gold

The following is a guest blog post by Jerry Silva, Research Director for IDC Financial Insights.   The importance of the customer lifecycle is increasing with every new interaction consumers have [...]