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Playing with Data—Safely and Securely—to Uncover New Insights with a Business Data Lake

IT is bombarded by requests from departments across their organizations for access to data. Business teams are constantly seeking ways to build sustainable competitive advantage and improve [...]

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Can Customer Data Bring Back the Friendly Skies?

Overall customer satisfaction with America’s airlines is at an all-time high. It’s true. J.D. Power’s 2019 North American Airline Satisfaction Study scores US carriers 773 out of a 1,000 which is [...]

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For Retailers Selling Second-hand Goods, It’s All About the Customer Experience

Buying second-hand started for me with used books. I like buying books that other people have owned and read. I enjoy seeing their notes in the margins and trying to imagine what they were [...]

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Wider Adoption of “People Analytics” Needed to Move HR from Operational to Data-Driven

Like other company functions, HR departments are beginning to see the benefits of leveraging big data analytics to influence their operational and strategic decision making and positively impact [...]